ICF Olson: A 2018 Gold Sponsor

Thank you, ICF Olson, for being a 2018 Gold Sponsor! ICF Olson, an ICF International Company, is a forward-thinking, full-service advertising agency with offices globally including Minneapolis, Chicago, New York, Toronto, and more. With four distinct agencies groups – Olson (digital and advertising services), Olson Engage (PR and social media), Olson 1to1 (loyalty and CRM), … Continue reading ICF Olson: A 2018 Gold Sponsor

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Carmichael Lynch: Our 2018 Platinum Sponsor

Thank you, Carmichael Lynch, for being our one and only 2018 Platinum Sponsor! Carmichael Lynch is a full-service creative agency within the IPG Global Network and located in the heart of downtown Minneapolis. They’re in the business of unfair ideas. You know the ones. The ideas you wish you would have thought of that give … Continue reading Carmichael Lynch: Our 2018 Platinum Sponsor

What to Wear & Bring to #SAS2018

You’ve secured your ticket for Student Advertising Summit and you might be wondering… now what? SAS  is right around the corner, and, trust me, you’ll want to make sure you’re prepared and organized in advance. Dress for the occasion! Comfortable business casual attire is recommended. SAS is an all-day networking event, so maybe skip that … Continue reading What to Wear & Bring to #SAS2018

8 Year-End Recaps You Have to See

As the end of 2015 nears and Auld Lang Syne starts to trill again, the season of reflection begins. Not only do we do this as individuals, but within pop culture as well. Here are 8 year-end recaps that you have to check out before 2016. 8. The 10 Most Watched Ads on YouTube in 2015 … Continue reading 8 Year-End Recaps You Have to See

2016 Theme: The Origin Story

Every year, the Student Ad Summit takes on a theme with a unique look and feel. Last year's theme was The Ultimate Expedition, inspired by the north woods of Minnesota. Other themes, to name just a few, have included space (The Final Frontier), the circus (The Greatest Gig on Earth), and secret agents. Yesterday was … Continue reading 2016 Theme: The Origin Story

How to Craft the Perfect Elevator Speech

Most people will tell you that networking with professionals within the industry is necessary and rewarding, and they're not wrong. What they often leave out, though, is how difficult it can be to talk about yourself. How much is too much? What's really necessary? Am I being too brag-y?! Here are some tips for how to craft the … Continue reading How to Craft the Perfect Elevator Speech