The Tech-User Types Marketers are Advertising to This Year

It’s the holiday season, which means holiday parties, tree decorating, caroling, and perhaps most importantly, gift giving (and gift receiving, of course!). Undoubtedly, a new smart phone, tablet, laptop, or other tech gadget will appear on many wish lists and shopping lists alike this year. The onslaught of new technology introduced this year offers an … Continue reading The Tech-User Types Marketers are Advertising to This Year

Managing The Christmas Creep

Thanksgiving is over, we all settled into our food comas and woke up early the next morning to bust the doors in at our favorite retailers. And with that, The Holiday Season has officially begun. But for many marketers, Christmas came early this year. In a movement that has not gone unnoticed by consumers, retailers … Continue reading Managing The Christmas Creep